If you are working with a digital marketing company, part of your marketing campaign is probably landing page optimisation. To those of you who are unfamiliar with landing page optimisation, below is a brief explanation of what it is and a guide to ensuring that your website covers the basic elements. What is landing page
Why Your Business Should Have a Social Media Strategy What is social media? Social media “refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks”. The most popular social media platforms are social networking sites such as Facebook, Twitter and Google +.
Benefits of Online Marketing Online marketing, in its simplest form, refers to the process of marketing a product or service on the Internet with the help of various marketing techniques – be it PPC or email marketing. Because an online marketing agency is often crucial to the development of a company, its importance should never
What You Need to Know in the World of Digital Marketing during June 2013 Optimizing, searching, surfing and reading we’ve had a busy month. Instagram Introduces Video Instagram have added a video mode, with 13 new video specific filters to their app. http://blog.instagram.com/post/53448889009/video-on-instagram Facebook Launches Hashtags Facebook users can now use the hashtag feature
Hashtags are a feature used across various social networking platforms, such as Twitter, Facebook, Google + and Pinterest. Hashtags allow users to create connections and conversations within a larger community than just their on-site ‘friends’. Social networking users can search for words or phrases, the results will show all posts that contain the word or
SEO Ranking Factors 2013 The position of your website on Google search is dependent on its ranking. Pages that have a positive page ranking attain the top organic positions on Google search; those with negative ranking will appear further down on lower search result pages. To determine the ranking of a website, search engines, such
Bicester is a town in Oxfordshire, England which boasts a population of 28,672 (as of 2001). The town has a rich history that goes back to Anglo-Saxon times, but the first time the town was documented was in the Doomsday Book of 1086. Medieval Times Wooden castles were built in the area during medieval times,
Facebook claims that 4.75 billion pieces of content are shared on Facebook every day Conversations generally tend to be about local information, products, celebrities and general knowledge. On the 12thJune 2013 Facebook launched hash tags as a way for people and businesses to discover and interact in these conversations. Hashtags are now available to a few users
Most of us use it every day, for everything and anything. We use it at work, at home, at school, on the go – we use it everywhere we can. If you hadn’t already guessed, I’m talking about the internet – a huge global system of interconnected networks that allows us to access unlimited information.
Initially mentioned in the year 911, Oxford was founded by Alexander the Great. It didn’t take long for it to become a thriving town and by the 10th Century, a mint had opened in order to create a currency for its inhabitants. This thriving town eventually witnessed the hosting of a meeting in 1018 that would decide who