September 2010 - 8-digital

Social Media Integration

Creative agency heads are asking a new question when they begin to develop a new campaign: “What is it are going to want to engage in?” says Paul Gunning, Chief Executive Officer, Tribal DDB Worldwide. When ad execs find the answer, then they start to think about social, TV, radio and print. – A
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Introducing Facebook’s New Search Engine; Graph Search

Just as businesses and users felt like they were getting to grips with the range of social media platforms and search engines available to them a new one comes along. Facebook has now unveiled a new feature called Graph Search to allow users to sift through pictures, posts and messages, With Graph Search, people can search
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Facebook Places – How do I set it up?

A. – Check in at your business On a smartphone with geo-location and the Facebook App installed – click on the Places icon on the dashboard. Facebook will provide you with a list of Places nearby to choose from in a couple of seconds. You may find your business is already available. Click on that –
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Seminar Training Day Confirmed

Studio 8 Search will be holding a Seminar at Malmaison Oxford on the 29th October 2010 together with B4 Business. The seminar will discuss how important search has become and offer a look into how you can improve your web optimisation with a few simple ideas. Unlike other seminars simply showcasing statistics, this seminar will actually teach you
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Google unveils ‘instant’ searches

The launch of Google Instant Search came as a surprise to everyone, especially as the beta version was only announced a few weeks back. Some searchers may have noticed the Greyed out Google logo yesterday that changed back to colour as you typed. This was to celebrate the launch of Google Instant. This is basically
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Drinks giant Coca-Cola ‘delighted’ at Twitter sponsored tweet success

Coca-Cola’s first venture into advertising using Social Media site, Twitter have been a ‘phenomenal’ success according to the drinks giant. They used the sponsored tweets option to benefit from the buzz around the World Cup, and have said they are delighted by the response they have had. “The amount of impressions in such a short
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Apple iTunes goes social

Apple has launched a new social-networking service designed specifically for music fans directly within iTunes, joining the social arena of facebook and Twitter. Ping, is a social music discovery service, which is now part of iTunes, which is used by over 160 million users. Steve Jobs of Apple announced the launch at the apple keynote
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